A strategic alliance
For PlusGrade, part of Vintage Altaroc Odyssey 2021, this initiative marks another step forward in its mission to help tourism players generate additional revenue while enriching the customer experience. Since its creation in 2009 in Montreal, Plusgrade has collaborated with more than 200 partners worldwide, including airlines, hoteliers and cruise lines, generating billions of dollars in ancillary revenues thanks to tailor-made solutions.
Flying Blue, created in 2005 by Air France-KLM, is one of the leading frequent flyer programs in the aviation industry, with over 24 million members. By teaming up with PlusGrade for this innovative service, Flying Blue is pursuing its objective of enhancing its members' experience while strengthening its market position.
A service designed to simplify Miles accumulation
"Subscribe to Miles" introduces a flexible and accessible approach with four formulas tailored to travelers' needs: "basic", "smart", "advanced" and "complete". In exchange for a monthly subscription, members receive automatic deposits of Miles at some of the most competitive rates on the market. These Miles can then be redeemed for flights, business class upgrades, hotel stays and exclusive experiences.
This model not only simplifies saving for travel projects, but also offers members greater predictability in managing their Miles balance.
Together, PlusGrade and Flying Blue are reinventing travel loyalty by offering a simple, effective solution to make travel dreams come true.
